The 7P's of a Marketing Mix - Explained
Learn how the 7P's model for an effective marketing mix can be used to influence buying habits of your target market.
Possibly one of the most common business models used as part of the marketing manager's toolkit. This module will give you a thorough understanding of the key elements and how to apply it to a business situation.
Grae has extensive experience in operations management and innovation strategy. His background in change management makes him an ideal lecturer in business improvement programmes. He began his career in the Publishing industry before diversifying into high value electronics manufacturing.
He has coached, managed and created value for teams in companies including Canon Europe, Xerox Creative Services, Polestar, Astra Zeneca, Zeta Lighting and many SME's.
Grae is a highly energised speaker, motivator of people and evangelist of business process improvement. He is capable of supporting, mentoring and developing capabilities at every level of your organisation..